Product & Platform Leader
Envision.
Build.
Deliver.
I build digital products, bring teams together, and turn complex challenges into practical experiences.
Open to opportunities in MENA and beyond. Available for relocation.
- 6+years in payments & fintech
- ~IDR 700Bmonthly transaction value across the ecosystems I contributed to
- 50K+transactions per day at Cashplus
- 78% → 96%transaction success rate after routing optimization
A closer look at the work.
The decisions, responsibilities and systems behind three digital platforms.
Product leadership
Building a broader digital product ecosystem.
From an established B2B foundation to a platform serving customers, SMEs and partner communities.
- 50K+transactions per day, from ~10K in year one
- 78% → 96%transaction success rate
Project delivery
Making a technical project a shared plan.
A B2B marketplace delivered through clear scope, communication and documented workflows.
- 2.5 monthsfrom requirements to production
- 400K+transactions per day supported
Program coordination
Connecting services, teams and Saudi stakeholders.
A multi-service platform spanning digital products, Umrah travel and partner integrations.
- 6service lines launched from 0 to 1
- 5-personlean core team
One perspective. Different kinds of impact.
Connect the opportunity to the product.
At Cashplus, I connect portfolio priorities, customer needs and partner capabilities. I lead two Product Managers and four Business Development Managers, working with executive leadership and delivery teams.
Explore case studyAbout me
My perspective started on the front line.
Before leading products, I worked through transaction issues, partner questions and operational constraints. That experience still shapes how I build: understand the problem, connect the people, and make the system work.
More about my journey- May 2019Customer Service OfficerMetro Reload
- Dec 2019Business DevelopmentMetro Reload
- Jan 2021Technical Product ManagerCashplus
- Sep 2026VP of ProductCashplus
A technical perspective, grounded in practice.
APIs, H2H integrations, routing, reconciliation and infrastructure are part of my product vocabulary. Tawafiqhub is my public production side project. Client-owned work is presented through approved case studies.
Let’s connect
Let’s build something that matters.
I’m exploring mid-to-senior Product, Program and Project Management roles. Especially interested in MENA, and open to opportunities worldwide.
